(3) In a low angle, the camera is below eye level of the subject. The
camera is low to the ground, looking up at the subject.
The low angle
dramatizes height and appears to speed up motion.
This creates the illusion
that the subject is powerful and dominant. Advertising often uses this angle
on products for the psychological effect (fig 3-31).
Shooting up at a subject
b. The camera position determines several angles.
(1) The flat angle or head-on shot should not be used, in general, when
the subject is still or stationary. There will be no illusion of depth. The
flat angle can be used when the subject is running at you, head-on, toward the
camera. This angle can carry the motion well (fig 3-32).
Flat angle or head-on shot