(1) Studio cards. Studio cards are stationary graphics on small
cards placed on an easel, mounted on pegboard, or stuck on the wall with
tape, and shot with the studio camera. It is the most common form of
graphics used in a television production. Since studio cards do not
move, the narrator can point to and discuss the different parts and
emphasize the information presented on them.
When preparing studio cards you could use tempera, retouch grays,
airbrush, grease pencil, pencil, pen and ink, felt point pens, and
pastels on mattefinish sheets or mattefinish tapes. Nonglossy
photographs mounted on cardboard backing make excellent studio cards.
When presenting more than one main idea on a studio card, you would use
a tracing paper overlay to conceal the information not yet presented.
As the program develops the information on the studio card, you can
modify the tracing paper or remove it completely from the studio card.
An advantage of studio cards is that they are in the studio under the
control of a narrator, cameraman, director, etc.
(2) Transparencies. When used in television productions,
projectors show the transparency on the backside of a translucent screen
(rear projection), and a studio camera shoots it. Television
transparencies usually measure 2 by 2inches or 4 by 5inches.
Television productions use rear projection for several different
reasons: the projector and its necessary cable do not clutter the studio
and hamper camera movement; the studio lighting system does not
deteriorate the clarity of the graphic as it would with front
projection; and the narrator or performer can work near the projection
image without worrying about blocking the light from the projector.
When designing and producing graphics used as transparencies for
television, you apply the information presented earlier in this lesson,
paying particular attention to clarity and aspect ratio. When you have
the graphic reduced to the correct size, mount the film in a frame. You
can use a photographic negative or positive as a transparency for
television.
Another form of rear projection uses no screen. This form of rear
projection uses a large transparency, like the ones used with an
overhead projector, placed on a transparent box that is lit from behind.
The camera then shoots the rearlighted transparency.
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